Solutions

Outcomes by channel — same intelligence layer

Retail, e-commerce, out of home, distributors, and field teams do different jobs. SKUsight gives them one SKU identity, one DataHub, and reports that match the decision they own.

Built for connected retail

For FMCG and consumer brands that sell through more than one channel

Kirana, modern trade, marketplaces, quick commerce, distributors, and out of home each speak a different file format. SKUsight is the intelligence layer that puts them on one SKU identity — not a dashboard bolted onto last week's export.

Retail

Head office, supply, and finance on one picture of modern trade and general trade — sell-out, stock health, and contribution.

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E-Commerce

One portal for marketplace and brand.com performance — assortment, pricing, and promo without living in seller central.

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Quick commerce

Availability and velocity on quick commerce — another sell-out file, another stock clock, same SKU identity.

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Out of Home

Track foodservice products from factory to outlet — share of purchase, assortment, and flow of goods.

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Field Sales

Beat planning, coverage, and visit ROI — so field execution is measured against sell-out, not activity volume.

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Distributor

Primary vs secondary, stock sitting at the distributor, and the gap between what you billed and what reached the outlet.

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FMCG

The whole stack — Retail, e-commerce, q-comm, distributors, field, and OOH — for FMCG and D2C brands selling across channels.

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Outcomes

Jobs the operating picture is for

  • Reduce out-of-stock

    Inventory360 and channel sell-out show empty shelves and dry distributors while there is still time to move stock — not after the week is lost.

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  • Grow distribution

    Field coverage and outlet velocity on the same SKU identity, so beats expand where sell-out actually responds.

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  • Protect margin

    Price–volume–mix, waste, and ageing sit next to sell-out so finance and commercial argue from one P&L.

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