Platform · What we sell
Retail Execution
A fixed operating pack on your sales — availability, coverage, and velocity your teams can open on Monday without a modelling project.
This is
A locked report pack on the brand’s own sell-out and coverage.
This is not
Not BeatRoute, not merchandiser routing, and not a custom BI programme.
- Open a fixed Monday pack: sales, coverage, availability
- Stay on the brand’s own numbers — no competitor panel sold as truth
- Hand the same pack to sales and category without a remodel
- Upgrade to Enterprise when the menu must grow

Reports provided
What teams actually open
- Own-sales flash
- Numeric / weighted coverage
- Availability exceptions
- Velocity by pack
Glossary on this page
Words this module uses
- Fixed pack
- A defined set of reports. We do not invent a new model per reviewer.
- Own sales
- Your billed or scanned movement — not a purchased market share file.
Retail Execution is for teams that need the operating picture now: what sold, where coverage broke, which packs slowed — on their sales only.
It is not a field-execution SFA. Beats, photos, and merchandiser routing stay in the tools you already bought. We read the commercial facts.
When the brand needs contribution, P&L, or a longer menu, that is Retail Enterprise on the same semantic model — not a second product stack.
How this differs
Not the same module twice
vs Retail Enterprise
Execution is the fixed pack. Enterprise is the requested, broader menu.
Open Retail Enterprisevs Halo
Execution is the report pack. Halo is the analyst that answers why a line moved — priced separately.
Open Halo
30-day data assessment
Connect a subset. See the operating picture. Decide with evidence.
A paid assessment, scoped in writing. If you move to a full contract, the fee is credited back — confirmed commercially, not as a website coupon.
Week 1
Connect
We take a subset of your retailers, marketplaces, distributors, and ERP extracts and land them in DataHub.
Week 2
Health & mapping
SKU matching, pack standardisation, and a Data Health Score so you can see what is trusted — and what is not.
Week 3
Opportunities
Availability, leakage, mix, and coverage exceptions on your own SKUs — the operating picture your teams will actually use.
Week 4
Insights & executive report
Diagnostic and predictive framing, plus a leadership pack. If you convert to a full contract, the assessment fee is credited back — in writing.